Etherington Generations is a family-owned corporate and individual insurance planning firm.
Privately held for three generations, we have earned an industry reputation for trusted advice and informed advocacy for our enterprise and personal clients.
Our business is grounded in our corporate principles:
Professionalism • Objectivity • Trust • Strategic Vision • Community
Brian P. Etherington, CM, BA, CLU represents 52 years of industry experience and the linkage to the 3rd generation of Etherington Family to Etherington Generations Inc.
Appointed a Member of the Order of Canada in 2004; a recipient of The Queen’s Golden Jubilee Medal in 2002 for community service; awarded the Queen’s Diamond Jubilee Medal in 2012 for contributions to Canada.
He is a Past Chairman, Director and Founding Member of the Conference for Advanced Life Underwriting (CALU) and the Founding Co-Chairman of the national Action Committee Taxation (ACT) which served as the inaugural government relations committee of the Canadian Association of Financial Advisors and an international industry key note speaker.
Past Chair Special Olympics Canada (SOC); Founding Chair SOC Foundation; Founding Co – Chair of Sports Celebrities Festival in support of SOC; Harry “ Red “ Foster SOC Recipient; past Honorary Head Coach SOC National Team at Alaska World SO Games; Member Special Olympics Ontario (SOO) Hall of Fame; SOO’s Eminence Award Recipient; Advisory Board Chair of SOO’s International Youth Games 2019; Chair of SOC’s 50th Anniversary establishment (2018/19) of the Dr. Frank Hayden/University of Western Ontario Chair in Sport and Social Impact.
Past President & Honorary Life Member Big Brothers of Metropolitan Toronto; former Director: Pro-Action/ Cops for Kids; Altruvest; Pathways to Education; Alliance Data Loyalty Services aka AIR MILES; ParticipACTION; 100th Grey Cup Festival; Anglican Diocese of Toronto’s Good Steward Foundation; Chair of Bishops Company Dinner, past Warden and Lay Reader; Save Picton Bay.
Brian and his wife Kirsteen were married in Yorkshire, England in 1971; proud parents of Mark (Katie); Paul (Lauren); Sean (Andrea) and enchanted by their 6 grandchildren, Kaya, Skylar, Brian, Sarah, Sloane and Win.
Mark, RHU, has 20 plus years of experience in the industry. Mark’s focus is to work with corporate clients in the strategic design and ongoing support of their employee benefit and retirement programs, as well as to work with individual clients providing trusted advice and customized insurance and estate planning solutions. As with everyone at Etherington Generations, Mark prides himself on advocating for his clients.
Mark is happily married to Katie and the proud father of their son Brian.
Mark is Co-Founder and volunteer President of motionball for Special Olympics, a registered not-for-profit whose mandate is to introduce the next generation of volunteers and donors to the Special Olympics movement through integrated social and sporting events while also providing meaningful leadership opportunities for Canadian University students and young professionals. Since inception motionball has donated over $13,000,000 to the Special Olympics Canada Foundation. Annually, motionball is running 50 events in 27 cities; in 9 Provinces and on 33 University campuses. Mark is also a past Member of the Special Olympics Canada National Board (2006-2012); current Member of the Special Olympics Canada Foundation National Board; a member and past President of the St. Andrews College Old Boy Association (2004-2008); a Governor of the St. Andrew’s College Board and a coach of a York Mills Rangers Select Hockey Club (1996-2004 & 2014-current).
Mark was awarded the Meritorious Service Medal from the Governor General in 2018; recognized with the Harry Red Foster Award in recognition of contributions to Special Olympics Canada; awarded the Queen’s Alumni Humanitarian Award in 2010 and the June Callwood Award for work within the Disabled Community in 2011; inducted into the Special Olympics Ontario Hall of Fame for leadership and giving in 2018; and in 2019 honored with a Volunteer Service Award by the Province of Ontario.
Paul has over 20 years of experience in the industry after graduating with an honours degree from Queen’s University. Paul’s business focus is Corporate; family and individual life insurance planning; Family Business succession planning as well as Corporate Group Benefits. As with everyone at Etherington Generations, Paul prides himself on creating long term relationships and trusted advice to all of his clients.
Paul is happily married to Lauren and is the proud father of Skylar, Sloane and Win.
Paul is Co-Founder and volunteer Chairman of motionball for Special Olympics, a registered not-for-profit whose mandate is to introduce the next generation of volunteers and donors to the Special Olympics movement through integrated social and sporting events while also providing meaningful leadership opportunities for Canadian University students and young professionals. Since inception motionball has donated over $13,000,000 to the Special Olympics Canada Foundation. Annually, motionball is running 50 events in 27 cities; in 9 Provinces and on 33 University campuses. Paul is also a Board member of the Special Olympics Canada Foundation and the Founder and Event Director of the Pink Party in support of the Canadian Cancer Foundation and Holland Bloorview Rehab Hospital for Children.
In 2010 Paul was awarded the Queens Alumni Humanitarian Award. In 2011, Paul was recognized with the June Callwood Award for work within the Disabled Community, and was the recipient at the Notable Awards of both the Community Impact award and Young Professional of the Year. In 2018 Paul was awarded the Meritorious Service Medal from the Governor General and inducted into the Special Olympics Ontario Hall of Fame for leadership and giving. In 2019 he was awarded a volunteer service award from The Government of Ontario and recognized with the Harry Red Foster Award in recognition of contributions to Special Olympics Canada.
Kirsteen, joined the industry in 1992 and manages Etherington Generations’ underwriting and individual client servicing departments. As with everyone at Etherington Generations, Kirsteen prides herself on constant communication and always going above and beyond for her clients. With the complexity of underwriting ever increasing, it is imperative that a strong and well informed advocate help manage the process through as it results in exceptional dividends for our clients.
Kirsteen is a past member of the Board of Directors of: Special Olympics Canada; Special Olympics Festival (15 years); Sports Celebrities Festival (SCF) Auction Chair 12 years; Co- Chair SCF Passport for Sport; Bishop’s Company Dinner and Jim Thompson Memorial Golf Tournament in support of the Special Olympics Canada Foundation (15 years).
In 2002 Kirsteen was awarded the Queen’s Golden Jubilee Medal for significant contributions to Canada, Community and Fellow Canadians.
Kirsteen has been happily married to Brian since 1971 in Yorkshire, England, and proud mother of sons Mark, Sean and Paul as well as adoring Nana to Kaya, Skylar, Brian, Sarah, Sloane and Win.
Prior to joining the financial services world, Kirsteen was an honours graduate and member of The Royal Academy of Dancing and The Imperial Society of Teachers of Dancing, performing extensively on British television; London West End theatre and film.